Field notes from AI operators, product strategists, and performance engineers. Practical, sharp, and built for the teams shipping now.
Answer engines skip brands they cannot quote. Here is the generative engine optimization checklist that gets your pages retrieved, cited, and clicked.
Anavya AI Labs
SEO & GEO
INP replaced First Input Delay as a Core Web Vital. If the page paints late after a tap, shoppers leave and Google has a number to prove it.
Impressions stay flat while clicks fall when an AI Overview answers the query. These are the pages that still earn the citation and the visit.
Learn how to compare two websites across traditional SEO and AI search visibility. Define a fair comparison, measure both sets of signals, score the results, and turn the gaps into an action plan.
INP replaced First Input Delay as a Core Web Vital. If the page paints late after a tap, shoppers leave and Google has a number to prove it.
Impressions stay flat while clicks fall when an AI Overview answers the query. These are the pages that still earn the citation and the visit.

Learn how to compare two websites across traditional SEO and AI search visibility. Define a fair comparison, measure both sets of signals, score the results, and turn the gaps into an action plan.

Learn what a free SEO scanner checks, how to read its report, and how to turn the findings into a prioritized action plan that improves your website’s search performance.

Learn how to check whether ChatGPT, Claude, Perplexity, and other AI crawlers can access your website. Review robots.txt, page rules, server responses, CDN settings, and server logs.

Learn how robots.txt controls AI crawlers, which agents to expect, and how to write a policy that allows the content you want cited and blocks what you want protected. Includes examples and testing steps.

Learn what llms.txt is, how to structure and publish the file, how to validate its format and links, and how to keep it useful for AI search. Includes examples and a validation script.

A review of what the 2026 studies on llms.txt measured, what they found about adoption, AI crawler requests, and citations, and what you should prioritize instead.

A clear explanation of how Anavya calculates its SEO and GEO scores, from individual checks and pass, warning, or fail results to category weights, the overall score, and the limits of what it measures.
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